Ore no Kawaii wa Mousugu Shouhi Kigen!?

Maruya Kosuke was raised freely in a wealthy family as the eldest son of a long-established sake brewery. He had lived a passive life without questioning anything. After a certain incident, he learns that “his cuteness has an expiration date,” causing his entire life to collapse. Sanada Izumi has always preferred playing alone in a world of imagination, and after graduating from university with a science degree, she took a job in product development where she didn’t have to interact much with people. A transfer to the sales department leads her to team up with Kosuke. Having lived a life with no romantic experience, she believed that “no one would ever choose her.” This adult romantic comedy depicts the “too-late first love” of two clumsy people who know nothing about real romance.

Ichinose Kei is a young salesman in his third year with Yayoi Beer, who has transferred from the Kansai branch to the sales department at the Tokyo headquarters. Heis transferred to the head office because of his excellent sales performance at the Kansai branch, but the senior employee he is paired with, Kaburagi Satoru, loves the ace salesman Maruya Kousuke, who maintains his top performance with his “cuteness”, and is therefore unhappy to be paired with Ichinose. He is dissatisfied with the idea of teaming up with Ichinose. However, Ichinose, with his fresh appearance and honest, friendly personality, has a different “cute” charm from Kousuke’s, and he wins Kaburagi’s heart and becomes a favourite! On Ichinose’s first day at work, he is accidentally reunited with his ex-girlfriend Ohara Minami, whom he used to date in high school. What’s more, she has fulfilled her dream and become a celebrity… and is now the dace of Yayoi Beer’s new product ‘Summer Romance’. This fateful reunion brings the two of them closer! Will the love affair they had kept deep inside each other’s hearts start up again…?